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Why ending menthol cigarette sales would benefit disproportionally affected groups
Here are several disproportionally affected populations who will benefit if menthol cigarettes are removed from the market.
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Majority of U.S. adults support the removal of menthol cigarettes, including many menthol smokers
A new Truth Initiative study comes as pressure mounts to ban menthol cigarettes, especially as COVID-19 highlights the severe health inequities facing commun
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Tobacco industry has fueled false claims that eliminating menthol cigarettes will put Black Americans at greater risk from law enforcement
False claims that eliminating menthol will lead to greater risk from law enforcement for Black Americans are protecting the commercial gain of the tobacco in
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What should educators do if they catch students vaping at school?
Here are suggestions for how best to address student tobacco use in school.
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How the tobacco industry markets vaping nicotine as stress relief
Some vape manufacturers are using a similar strategy to market e-cigarettes that tobacco companies used for decades to sell cigarettes: advertising them as s
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Significant Decline in E-cigarette Use Among High School Students Indicates Progress, Yet Challenges Persist in Youth Tobacco Prevention
The release of the 2023 National Youth Tobacco Survey (NYTS) marks a notable achievement in the fight against youth tobacco use.
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What does a tobacco “endgame” mean?
Ending commercial tobacco use would require a huge societal shift, yet support for this vision is already gaining momentum
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How does vaping nicotine impact sleep?
The research shows that vaping nicotine is associated with sleep problems.
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Truth Initiative applauds FDA issuing marketing denial orders for flavored Vuse Alto products
We applaud the FDA's decision to issue marketing denial orders for six R.J. Reynolds Vapor Company’s Vuse Alto brand flavored e-cigarette products
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New study: Success of local flavored cigar sales restrictions underscores need for national regulations
Flavored cigar sales restrictions in California, Illinois, Massachusetts, and New York significantly reduced cigar sales, according to new Truth Initiative r
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Why American Spirit cigarettes could be especially dangerous
New research shows that cigarette pack design elements and descriptors continue to influence smokers.
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New truth® campaign shows connection between nicotine dependence and "Toxic Therapy"
truth® is teaming up with actor and comedian Chris Parnell in its latest effort, “Toxic Therapy from Your Vape.”
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